Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda. Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, role of online fundraising, digital and traditional means of persuasion and getting out the vote. In this time of the COVID-19 Pandemic, changes in the behavior of voters, restrictions on candidates and the new normal for retail politics are all under the microscope.
Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile on engaging supporters.
This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.
Digital Politics Podcast with Karen Jagoda has been included in the Feedspot 70 Best Non Partisan Podcasts worth listening to in 2023. Check out the list here
Sponsor
Nov 14, 2018
Bonnie Siegel,
Founder, Political Branding Associates worked with many campaigns
in 2018 including the successful re-election of Republican Ted Cruz
for Senate in Texas against the Democratic candidate Beto
O'Rourke. Bonnie talks about the need to keep the candidate's
brand fresh on the ground and on social media, combating a campaign
that has drawn national attention, and the power of a candidate's
logo to define their strengths.