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Digital Politics with Karen Jagoda

Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda.  Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, role of online fundraising, digital and traditional means of persuasion and getting out the vote.  In this time of the COVID-19 Pandemic, changes in the behavior of voters, restrictions on candidates and the new normal for retail politics are all under the microscope.

Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile on engaging supporters. 

This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.

 

Digital Politics Podcast with Karen Jagoda has been included in the Feedspot 70 Best Non Partisan Podcasts worth listening to in 2023.      Check out the list here

 

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May 28, 2019

Kate Maeder, Partner, Kully Struble with lessons learned in 2018 as campaign manager for Eleni Kounalakis running for Lieutenant Governor in California including dealing with voters' inability to pronounce the candidate's name by creating a television ad, leveraging social media to increase name recognition, and...


May 23, 2019

Nate Shutman, Finance Director, Re-elect Mike Levin for Congress talks about challenges and opportunities for getting contributions early in the campaign cycle, engaging big dollar donors as well as low figure donors, limitations of bundler programs, and value of direct relationship between an elected official and a...


May 15, 2019

Rena Shapiro, Director Politics and Public Affairs, a4 Media talks about hyper-targeting the right audience across multiple devices within specific households by mapping existing voter data and ISP and cable data back to a specific address to make unidentifiable data addressable for political advertisers.

Rena also...


May 8, 2019

Rob Griffin, Co-Founder and Chief Technology Officer, Tovo Labs on how voters decide who to support and contribute to early in the campaign process and the role social media plays in building those relationships where fresh content drives relevance.  Building digital first allows a baseline to inform media buys on...