Apr 18, 2023
David Lytel, Founder of Majority Messaging, has extensive experience using digital tools to persuade and motivate voters, starting with serving in the Clinton White House and being responsible for the first websites. Investing in quality e-mail lists is the starting point of an effective campaign to reach those most likely to contribute, volunteer, and turn out to vote. Strategies include buying lists of names of voters and testing to determine the value of those names.
We talk about:
#MajorityMessaging #Email #Fundraising #OnlineFundraising #Voters #GOTV