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Digital Politics with Karen Jagoda

Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda.  Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, role of online fundraising, digital and traditional means of persuasion and getting out the vote.  In this time of the COVID-19 Pandemic, changes in the behavior of voters, restrictions on candidates and the new normal for retail politics are all under the microscope.

Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile on engaging supporters. 

This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.

 

Sponsor

Pandora

 

 

 

Mar 4, 2022

Jesse Contario is the Director, Political and Advocacy at MiQ, a global programmatic media partner bringing integrated targeted ad solutions to an increasingly complex media landscape.  We talk about:

  • Permanent impact of the pandemic on how people are consuming media and expecting to be able to vote
  • Sources of data to...


Feb 4, 2022

Paul Wilson is the Chairman and CEO of Wilson Grand Communications and an expert on political strategy, persuasion, advertising, and traditional and digital media.

We talk about:

  • The trend towards shorter and shorter messages
  • The questionable lasting impression of short commercials
  • The cost and downside of...


Aug 26, 2021

Sean Duggan is VP of Advertising SXM Media with a focus on government, political, and advocacy clients.  We talk about

  • Surprises and trends from the 2021 primary race for Governor of Virginia and the California Governor Recall effort
  • How campaigns are increasingly using audio ads, pivoting now to early persuasion, and...


Aug 20, 2021

Matthew Dybwad is the Senior Account Executive focused on political clients at Xandr, AT&T's data-enabled technology platform at the intersection of digital and TV. Their mission is to overcome fragmentation within the advertising landscape for sellers and buyers by creating an exchange that gets them in front of...


Sep 16, 2020

Michael Beach, CEO, Cross Screen Media brings deep understanding of the pain points for media buyers and sellers when trying to navigate the linear tv, digital, streaming, and addressable tv landscape.  Michael brings us up to date on the enormous growth of political campaign budgets in 2020, explosive growth of...