Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda. Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, role of online fundraising, digital and traditional means of persuasion and getting out the vote. In this time of the COVID-19 Pandemic, changes in the behavior of voters, restrictions on candidates and the new normal for retail politics are all under the microscope.
Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile on engaging supporters.
This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.
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Sep 9, 2022
Scott Minkoff is an Associate Professor of Political Science at SUNY New Paltz and a co-author of Politics on Display: Yard Signs and the Politicization of Social Spaces. Taking a step back from focusing on virtual social interaction, Scott recognizes the impact of out-of-home campaign messaging, particularly yard...
Jul 28, 2022
John McClung is the Director of Sales at AdQuick an Out-of-Home network of diverse advertising inventory. This category of OOH advertising covers everything from bus benches to digital billboards to skywriting. AdQuick has created a system to allow political and advocacy campaigns to achieve their goals by targeting...
Mar 4, 2022
Jesse Contario is the Director, Political and Advocacy at MiQ, a global programmatic media partner bringing integrated targeted ad solutions to an increasingly complex media landscape. We talk about:
- Permanent impact of the pandemic on how people are consuming media and expecting to be able to vote
- Sources of data to...
Feb 4, 2022
Paul Wilson is the Chairman and CEO of Wilson Grand Communications and an expert on political strategy, persuasion, advertising, and traditional and digital media.
We talk about:
- The trend towards shorter and shorter messages
- The questionable lasting impression of short commercials
- The cost and downside of...
Aug 26, 2021
Sean Duggan is VP of Advertising SXM Media with a focus on government, political, and advocacy clients. We talk about
- Surprises and trends from the 2021 primary race for Governor of Virginia and the California Governor Recall effort
- How campaigns are increasingly using audio ads, pivoting now to early persuasion, and...