Feb 20, 2020
Mike Gaby, Account Executive, Kessler Creative talks about the opportunities and obstacles to using yard signs and direct mail to drive voter interest. Despite signage restrictions in some communities and the constant need to replace stolen or removed signs, the political yard sign business is booming. Though political...
Nov 23, 2016
Bergen Kenny, CEO, SpeakEasy Political has a self-serve model to help campaigns create direct mail and door hangers using time-tested templates. Bergen reminds us that in the digital age, print pieces still have an important role to play and can be the last message seen before a voter makes up their mind about...
Jun 16, 2016
Kelley Moran, Moran & Associates talks about using sound chips on direct mail pieces for candidates and causes to reinforce the message and provide something that can be targeted to specific audiences and shared with friends and family.