Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda. Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, role of online fundraising, digital and traditional means of persuasion and getting out the vote. In this time of the COVID-19 Pandemic, changes in the behavior of voters, restrictions on candidates and the new normal for retail politics are all under the microscope.
Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile on engaging supporters.
This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.
Digital Politics Podcast with Karen Jagoda has been included in the Feedspot 70 Best Non Partisan Podcasts worth listening to in 2023. Check out the list here
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Jul 23, 2019
Joe Corbe, Founder, 1631 Digital talks about how digital targeting of voters is so much more effective than traditional means. At the same time, candidates and consultants are becoming more cautious about digital because of the reporting about privacy and Facebook ads, and there is a renewed strong interest in direct mail. We also talk about whether political candidates can use humor effectively and how targeting of specific groups of voters in state and local races can now be accomplished on a wide variety of connected devices.
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