Welcome to the non-partisan Digital Politics Podcast with Karen Jagoda. Since 2007, this show has highlighted impact of new technologies on the campaign landscape, how expectations of voters are changing, fundraising, persuasion and getting out the vote.
Popular topics on the show include best practices for political and advocacy campaigns, ground game strategies, cross-media advertising, social media trends and impact of mobile.
This weekly podcast includes interviews with political consultants, media strategists, journalists, advocates, candidates, elected officials, campaign managers, and solution providers.
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Apr 24, 2019
Thomas Peters, Founder and CEO, RumbleUp and uCampaign provides an update on the use of peer-to-peer texting by political campaigns and advocacy groups. He emphasizes the need to work with vendors who are following legal and regulatory requirements to insure that recipients can opt-out and text messages get delivered...
Dec 6, 2018
Sean Duggan, VP Advertising, Pandora reflects on the trends that influence the increasing use of mobile audio ads by candidates and advocates to target desirable voters. Once seen as part of the digital media buy, traditional media buyers are starting to include Pandora ads in addition to television and radio ads to...
Nov 27, 2018
Thomas Peters, Founder and CEO, uCampaign talks about their RumbleUp offering which is a peer-to-peer texting environment that proved very successful in 2018 campaigns for engaging voters and driving turnout. The solution was even used in parts of Florida hard hit by the hurricane to make sure people knew where to...
Oct 23, 2018
Naseem Makiya, CEO, Outvote understands the value of making it easy for campaign volunteers to leverage their own networks as well as reach out to other voters using SMS and a smart campaign app to raise funds, send event invitations, recruit other volunteers and get out the vote. In the final weeks of the campaign...
Sep 5, 2018
Thomas Peters, Founder and CEO, uCampaign talks about the rapid rise in the use of peer to peer texting to multiply the efforts of political and advocacy campaigns and the evolution of their texting tool RumbleUp. Enhancing outreach from campaigns with a way for volunteers to directly interact with voters brings a...